Social Media Manager
Sheets & Giggles
Multi-million dolar bedding company with a punny name
My Role: Built a fun, humorous brand image with a loyal, engaged audience. Created posts, memes, videos, and ads for social channels, emails, and the website. Designed product packaging. Worked with journalists, product reviewers, influencers, and affiliates to gain millions of impressions. Wrote and negotiated contracts.
Achievements: Helped the company grow from 0 to over 100,000 customers in 3 years of sales. More than doubled our revenue year- over-year each year. Grew the social media followers from 0 to over 50,000.
Content Creation
Product Launches
Memes
Campaigns
March Madness NIL
We teamed up with five athletes who played the fewest minutes on their respective college basketball teams this season to help educate fans on the importance of being well-rested and the power of a good night’s sleep.
April Fools 2022
"These pics go hard! Don't feel free to screenshot, they're NFTs.
We've decided to pivot our business into the giggleverse with these one of a kind S&G NFTs. Head to the link in our bio to claim your own Sleepy Koala NFT for a limited time only.”
